Privacy Policy
Effective Date: January 16, 2025
Founder Theory is operated by Seth Kravitz as a sole proprietorship based in Wisconsin. This Privacy Policy explains how we collect, use, and protect your information when you visit foundertheory.com (the "Site") or engage with our services.
Information We Collect
Information You Provide Directly
When you use our contact form or schedule a call, we collect:
- Name
- Email address
- Any message content you choose to submit
- Scheduling information when you book a call through Calendly
Information Collected Automatically
When you visit the Site, we may automatically collect:
- Device and browser information
- IP address
- Pages visited and time spent on the Site
- Referring website or source
How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and communicate with you
- Schedule and conduct calls
- Improve our Site and services
- Analyze Site traffic and usage patterns
- Send you information about our services if you have inquired
- Comply with legal obligations
Third-Party Services
We use the following third-party services that may collect and process your data:
Calendly is used for scheduling calls. When you book a call, Calendly collects information according to their Privacy Policy.
Google Analytics is used for understanding Site traffic and user behavior. Google may collect data according to their Privacy Policy.
We may also use advertising and remarketing services (such as LinkedIn Ads, Twitter/X Ads, or Meta Ads) that use cookies and similar technologies to show you relevant advertisements based on your visit to our Site. These services operate under their own privacy policies.
Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Analyze Site traffic and usage
- Remember your preferences
- Enable remarketing and advertising
You can control cookies through your browser settings. Disabling cookies may affect Site functionality.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Contact form submissions and related communications are retained for the duration of any potential or active business relationship and for a reasonable period thereafter.
Data Security
We implement reasonable security measures to protect your personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
Your Rights
Depending on your location, you may have rights regarding your personal information, including:
- Accessing the personal information we hold about you
- Requesting correction of inaccurate information
- Requesting deletion of your information
- Opting out of marketing communications
To exercise any of these rights, contact us using the information below.
Children's Privacy
The Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Your continued use of the Site after changes are posted constitutes acceptance of the updated policy.
Contact Us
If you have questions about this Privacy Policy or our data practices, contact us at:
Seth Kravitz
Founder Theory
Email: [email protected]